{"product_id":"primo-ultra-ab-carpet","title":"Primo Ultra Ab Carpet","description":"\u003ch2\u003ePrimo Ultra AB Carpet | Premium Heavy-Duty Action Back Carpet\u003c\/h2\u003e\n\u003cp\u003e✨ \u003cstrong\u003eExperience lasting comfort with strength you can rely on.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003ePrimo Ultra AB Carpet\u003c\/strong\u003e is designed to combine everyday comfort with exceptional durability, making it an ideal flooring solution for busy homes and light commercial spaces. Featuring a high-quality carpet pile with a strong Action Back (AB) construction, it delivers excellent stability, resilience, and long-lasting performance.\u003c\/p\u003e\n\u003cp\u003eWhether you're transforming a living room, upgrading a bedroom, or furnishing a rental property, the Primo Ultra AB Carpet offers a stylish finish that's built to stand the test of time.\u003c\/p\u003e\n\u003cp\u003eBecause premium floors deserve premium performance.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cp\u003e✔ \u003cstrong\u003eStrong Action Back construction\u003c\/strong\u003e – Provides enhanced stability and long-term durability.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eBuilt for everyday living\u003c\/strong\u003e – Designed to withstand regular foot traffic while maintaining its appearance.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eSoft and comfortable underfoot\u003c\/strong\u003e – Creates a warm, inviting feel throughout your home.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eHard-wearing performance\u003c\/strong\u003e – Ideal for busy households and frequently used rooms.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eTimeless style\u003c\/strong\u003e – Complements a wide variety of interior designs and décor.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eEasy to maintain\u003c\/strong\u003e – Regular vacuuming helps keep your carpet looking clean and fresh.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003ePerfect For\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eLiving rooms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBedrooms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHallways\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eStairs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDining rooms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHome offices\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFamily homes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRental properties\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLight commercial spaces\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eProduct Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003ePremium Primo Ultra AB Carpet\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDurable carpet pile construction\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eStrong Action Back (AB) backing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eComfortable underfoot\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSuitable for residential and light commercial use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDesigned for everyday durability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eEasy to clean and maintain\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAvailable in multiple sizes and colours (where applicable)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Choose the Primo Ultra AB Carpet?\u003c\/h2\u003e\n\u003cp\u003eChoosing the right carpet means finding the perfect balance between comfort, durability, and style. The \u003cstrong\u003ePrimo Ultra AB Carpet\u003c\/strong\u003e is engineered to provide dependable everyday performance while adding warmth and elegance to any interior.\u003c\/p\u003e\n\u003cp\u003eIdeal for modern homes, rental properties, and light commercial environments, this premium Action Back carpet offers lasting quality, reliable resilience, and timeless appeal.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUpgrade your home with the Primo Ultra AB Carpet—a premium heavy-duty Action Back carpet designed to deliver exceptional comfort, long-lasting durability, and a beautiful finish for every room.\u003c\/strong\u003e\u003c\/p\u003e","brand":"ATC Flooring Ltd","offers":[{"title":"Beaver","offer_id":47758996930665,"sku":null,"price":21.84,"currency_code":"GBP","in_stock":false},{"title":"Cloudy Bay","offer_id":47758996963433,"sku":null,"price":21.84,"currency_code":"GBP","in_stock":false},{"title":"Cotswold Clay","offer_id":47758996996201,"sku":null,"price":21.84,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/0745\/5593\/files\/COR003002.jpg?v=1783347587","url":"https:\/\/atcflooringltd.co.uk\/products\/primo-ultra-ab-carpet","provider":"ATC Flooring Ltd","version":"1.0","type":"link"}